About broden.ai
broden.ai is a marketing consultancy led by Patrick Lynch, a Fractional CMO and growth advisor with over 20 years of experience driving commercial impact for D2C, B2C, and B2B businesses.
Patrick works with founders, CEOs, and senior marketers to unlock growth through smarter strategy, clearer positioning, and the intelligent use of data, automation, and AI.

What We Do
At broden.ai, we help businesses:
- Align marketing strategy with business objectives
- Sharpen positioning and uncover growth opportunities
- Implement marketing systems that scale — powered by automation, AI, and data
- Build smarter customer journeys that increase conversion, retention, and ROI
Whether you need a marketing effectiveness audit, fractional CMO support, or hands-on guidance to embed AI into your growth engine, we partner with you to deliver results that matter.
Why Work With Patrick
Patrick has:
- Led high-performing teams at brands like Ocado, WorldRemit, Simba Sleep, TalkTalk, and William Hill
- Managed multi-million-pound budgets and delivered full-funnel marketing strategies across paid, owned, and earned media
- Deep expertise in CRM, performance marketing, digital transformation, and MarTech implementation

Sectors & Clients
From high-growth startups to established enterprises, Patrick has delivered growth across:
- eCommerce
- Fintech
- Retail
- SaaS and digital platforms
- Services
- Telecom's
broden.ai combines strategy and execution to deliver tailored, measurable, and scalable growth — without the noise.
A proven track record in customer lifecycle marketing, revenue-focused strategy, and cross-functional leadership.
